Nicole Foira
Brand & Engagement Lead
Nicole joined IRS in 2023, bringing a background in brand management, content creation and marketing. Holding a Bachelor of Visual Art (Honours) from the Australian National University, she brings creativity, high production values and a practical perspective to every project she works on.
As Brand & Engagement Lead, Nicole is our brand guardian, looking after our marketing, communications, external partnerships and internal culture. She nurtures our referrer relationships and clinical networks to ensure clear communications, open feedback and genuine connection. Since joining IRS, she’s made a real impact across our channels – refreshing the website, updating email communications, championing our client stories, evolving our brand (including introducing our tagline: Care is at our core) and shaping our social media presence. She also supports the creation of our professional development products and helps deliver our events, both online and in person.
Internally, Nicole is truly passionate about creating a healthy workplace culture. Whether it’s planning staff wellbeing initiatives, organising team events or just keeping the office environment supportive, she is always looking for ways to keep the IRS team connected and enjoying where they work.
Outside of work, Nicole is likely to be found at a local cafe or park with her young son and husband. She also loves spending time in nature, walking her dog and spending time with friends and family.

